100% PURE
Pro-Vitamin B5 Smoothing Hair Serum
Hair Serum$38 MSRPGTIN 843585101904
Every rater, every axis
Ingredient safety
Finding shown, score not counted — partial label
This finding stands: the ingredient it names really is on the list we hold. Its 0-100 score does not count toward the pillar, because we only hold part of this label, and a partial list can only ever score too generously.
Also screened, nothing found: ECHA SVHC Candidate List · California Proposition 65 · ANSES Endocrine Disruptors · EU Harmonised Classification (CLP Annex VI) · US NTP Report on Carcinogens · Health Canada Ingredient Hotlist
Recognized on a safer-ingredients list: US EPA Safer Choice recognizes 67% of ingredients as safer choices — a marker, never a score.
Environmental
Also screened, nothing found: EU Microplastics Restriction
Labor
Run by a nonprofit. Auto-linked to this product, not yet human-reviewed. This rates 100% PURE as a company and applies to everything they make, not this product alone. Checked this week. about this rater →
Packaging
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. We started showing this score on Sep 11, 2026. about this rater →
Coverage & match quality
2 ratings · 2 of 4 axes
- Some ratings rest on an automatic match that has not been human-reviewed.
- Fewer raters reach smaller-brand products, so a missing rating is not a clean bill of health, only a gap.