As I Am
Curl Color, Passion Purple
Hair Color And Bleaching
Cleaner pick · Safest color we have rated
Naturally Brite
Henna Hair Dye, Dark Brown+69 on ingredient safety
Ingredient safetyRaters agree
Ranked by safety only. Greenlens earns from qualifying purchases. Payout never affects a rating, a ranking, or the cleaner pick.
Raters split
Ingredient safety
A 80-point gap between the two loudest voices.
10Greenlens Ingredient ScanIndependent
vs90EU Harmonised Classification (CLP Annex VI)Government
050100
See why, ingredient by ingredientAll 1264 cleaner options, safest first We show the best 12, including the strongest on each axis.
Every rater, every axis
Ingredient safety
80 pts apartIndependent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Also screened, nothing found: ECHA SVHC Candidate List · California Proposition 65 · US NTP Report on Carcinogens · Health Canada Ingredient Hotlist
Recognized on a safer-ingredients list: US EPA Safer Choice recognizes 52% of ingredients as safer choices — a marker, never a score.
Environmental
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Labor
Run by a nonprofit. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Coverage & match quality
8 ratings · 3 of 4 axes
- Some ratings rest on an automatic match that has not been human-reviewed.
- Fewer raters reach smaller-brand products, so a missing rating is not a clean bill of health, only a gap.
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Packagingno rating
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Ingredients, decoded
Data availability
Robust32 of 33 characterized
Our sources have reference data on 32 of 33 listed ingredients; 1 is uncharacterized in our data — a gap, not a clean bill.
Worth a look (8)
ANSES CMR-listedflagged by 5 of 9 lists →
EU-prohibitedflagged by 2 of 9 lists →
Strong contact sensitizerflagged by 1 of 9 lists →
Undisclosed fragrance blendflagged by 2 of 9 lists →
EU harmonised skin sensitizerflagged by 2 of 9 lists →
EU microplastics-restrictedflagged by 1 of 9 lists →
EU-restricted (with limits)flagged by 2 of 9 lists →
Mild sensitizer for someflagged by 1 of 9 lists →
No flags in our sources (24)
- Aqua/Water/Eau
- Glycerinhumectant
- Betaine
- Hydroxypropyl Bispalmitamide MEA
- Ceramide NGbarrier lipid
- Ricinus Communis Seed Oil
- Euphorbia Cerifera Wax
- Behenyl Behenate
- Polyhydroxystearic Acid
- Ceteareth-25
- Sodium Lauroyl Lactylate
- Sodium Cocoyl Isethionate
- Sodium Lauroyl Glutamate
- PEG-3 Distearate
- PEG-8
- Piroctone Olamine
- PEG-100 Stearate
- Caprylyl Glycol
- Aminomethyl Propanol
- Sodium Benzoate
- Mica
- Ferric Ferrocyanide
- Carmine
- Tin Oxide
No data in our sources (1)
Not a verdict — our authorities simply have no reference for these.
What these ingredient tags mean (5)
These describe what an ingredient is, not whether it is a problem. The stance marks above are the ratings; these are not.
common irritantCocamidopropyl Betaine
- Cocamidopropyl Betaine: A mild cleansing agent, but a recurring patch-test finding, usually traced to leftovers from how it is made. American Contact Dermatitis Society, Allergen of the Year 2004 (Fowler JF Jr, Dermatitis 2004;15(1):3-4).
fragrance materialLinalool
- Linalool: A floral fragrance component named separately on the label. EU Regulation (EC) 1223/2009, Annex III entry 84: a fragrance substance whose presence must be indicated in the list of ingredients above 0,001% in leave-on and 0,01% in rinse-off products, because of established contact-allergy risk.
undeclared fragrance blendFragrance/Parfum
- Fragrance/Parfum: A blend the label does not itemize, so what is in it cannot be read from the ingredient list. EU Regulation (EC) 1223/2009 permits the collective term "parfum"; the SCCS Opinion on Fragrance Allergens (SCCS/1459/11) reviews the contact-allergy evidence for the substances it can contain.
humectantGlycerin
- Glycerin: A humectant, and one of the two ingredients a comparison of moisturiser components found made a significant difference to skin hydration. FDA OTC skin protectant monograph, 21 CFR 347.10(h), lists glycerin as a skin protectant at 20 to 45%. On the humectant half: Jeong CB, Han JY, Cho JC, Suh KD, Nam GW, "Analysis of electrical property changes of skin by oil-in-water emulsion components", Int J Cosmet Sci 2013;35(4):402-410, DOI 10.1111/ics.12059, PMID 23621673, found that "glycerine and urea showed significant skin hydration effects compared with other humectants".
barrier lipidCeramide NG
- Ceramide NG: One of the lipid families the skin barrier is actually built from. Feingold KR and Elias PM, "The role of ceramides in the disruption of the cutaneous permeability barrier, a common manifestation of skin disorders", J Lipid Res 2024;65(8):100593, DOI 10.1016/j.jlr.2024.100593, open access: the barrier lipid matrix "by weight is approximately 50% ceramides, 25% cholesterol, and 15% free fatty acids".