Greenlens

Navigate

  • Browse
  • In your home
  • Ask Sonion
  • Methodology
  • Criteria
  • Extension
  • How scoring works
  • Account
Cosmetics only · lead with safetyProduct data from public sources incl. Open Beauty Facts & EWG Skin Deep · their ratings never scraped or shown
As an Amazon Associate, Greenlens earns from qualifying purchases. Affiliate income never changes a rating or ranking.PrivacyTerms
Catalog/Bleach London/Purple Reincarnation Shampoo
Purple Reincarnation Shampoo
Bleach London

Purple Reincarnation Shampoo

Shampoo
Bio Therapy Shampoo

Cleaner pick · Safest cleansing we have rated

Africology Skincare & Spa

Bio Therapy Shampoo

+44 on ingredient safety

250ml · 47.50 ZAR · 19 ZAR/100 ml

Ingredient safetyRaters agree
Find on Amazon ↗See all 3942 cleaner options →

Ranked by safety only. Greenlens earns from qualifying purchases. Payout never affects a rating, a ranking, or the cleaner pick.

Your composite

77OUT OF 100Good

range 72–87

56▲▼ split
Safety
86
Eco
88
Labor
—
Pkg

Why this score

46-point split

59

Scan

42

Precautionary

88

Tolerance

See why →
Find on Amazon↗

Greenlens earns from qualifying purchases. Payout never affects a rating, a ranking, or the cleaner pick.

In your home

Sort this into a room

Cleaner options

3942 found

See better →

Flagged

9 ingredients

What's flagged →

Raters split

Ingredient safety

A 46-point gap between the two loudest voices.

42Greenlens Precautionary ScreenIndependent
vs
88Greenlens Tolerance ScreenIndependent
050100
See why, ingredient by ingredient→

All 3942 cleaner options, safest first → We show the best 12, including the strongest on each axis.

Every rater, every axis

Ingredient safety

46 pts apart
  • A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

  • A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

  • Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

  • A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

  • Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

  • Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

✓Also screened, nothing found: US NTP Report on Carcinogens · California Proposition 65 · IARC Monographs · ECHA SVHC Candidate List

Environmental

  • A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

Labor

  • Run by a nonprofit. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

Coverage & match quality

8 ratings · 3 of 4 axes

  • Some ratings rest on an automatic match that has not been human-reviewed.
  • Fewer raters reach smaller-brand products, so a missing rating is not a clean bill of health, only a gap.

Weighted by what you care about

Tune your weights

composite recomputes live

+
1.0×
1.0×
1.0×
Packagingno rating

No rater covers this axis for this product, so its weight can't move the score.

0 means ignored. Higher = more weight in your composite.

Ingredients, decoded

Data availability

Robust·34 of 34 characterized

Our sources have reference data on all 34 listed ingredients.

Worth a look (9)

  • Benzyl Salicylate7/10fragrance materialuv absorber · perfumingraters disagree

    ANSES endocrine candidate · flagged by 3 of 9 lists →

  • Cocamidopropyl Betaine6/10common irritantantistatic · cleansing · hair conditioningraters disagree

    Strong contact sensitizer · flagged by 1 of 9 lists →

  • Parfum6/10undeclared fragrance blendperfuming · fragranceraters disagree

    Undisclosed fragrance blend · flagged by 2 of 9 lists →

  • Linalool6/10fragrance materialperfuming · deodorantraters disagree

    EU harmonised skin sensitizer · flagged by 2 of 9 lists →

  • Coumarin6/10fragrance materialperfumingraters disagree

    ANSES endocrine candidate · flagged by 2 of 9 lists →

  • Citric Acid4/10fragrance · chelating · bufferingraters disagree

    Health Canada Hotlist — restricted · flagged by 1 of 9 lists →

  • Acid Violet 434/10hair dyeingraters disagree

    EU-restricted (with limits) · flagged by 2 of 9 lists →

  • Styrene/Acrylates Copolymer4/10film forming · opacifyingraters disagree

    EU microplastics-restricted · flagged by 1 of 9 lists →

  • Hydrolyzed Wheat Protein4/10antistatic · hair conditioning · skin conditioningraters disagree

    EU-restricted (with limits) · flagged by 2 of 9 lists →

✓No flags in our sources (25)

  • Aqua
  • Sodium Laureth Sulfate
  • Sodium Chloride
  • Sodium Benzoate
  • Creatine
  • PEG-18 Glyceryl Oleate/cocoate
  • Panthenolhumectantsoothing
  • Glycerinhumectant
  • Guar Hydroxypropyltrimonium Chloride
  • Disodium EDTA
  • Sodium PCAhumectant
  • Sodium Lactate
  • Arginine
  • Aspartic Acid
  • PCA
  • Glycine
  • Alanine
  • Serine
  • Valine
  • Faex Extract
  • Isoleucine
  • Proline
  • Threonine
  • Histidine
  • Phenylalanine
What these ingredient tags mean (5)

These describe what an ingredient is, not whether it is a problem. The stance marks above are the ratings; these are not.

  • common irritantCocamidopropyl Betaine

    • Cocamidopropyl Betaine: A mild cleansing agent, but a recurring patch-test finding, usually traced to leftovers from how it is made. American Contact Dermatitis Society, Allergen of the Year 2004 (Fowler JF Jr, Dermatitis 2004;15(1):3-4).
  • fragrance materialLinalool, Benzyl Salicylate, Coumarin

    • Linalool: A floral fragrance component named separately on the label. EU Regulation (EC) 1223/2009, Annex III entry 84: a fragrance substance whose presence must be indicated in the list of ingredients above 0,001% in leave-on and 0,01% in rinse-off products, because of established contact-allergy risk.
    • Benzyl Salicylate: A faintly floral fragrance component named separately on the label. EU Regulation (EC) 1223/2009, Annex III entry 75: a fragrance substance whose presence must be indicated in the list of ingredients above 0,001% in leave-on and 0,01% in rinse-off products, because of established contact-allergy risk. The entry was replaced by Commission Regulation (EU) 2026/909 of 27 April 2026, which caps it per product type from 0,004% in oral products to 4% in fragrance products; under its footnote (**), products not complying may not be placed on the Union market from 1 January 2027, nor made available from 1 July 2028.
    • Coumarin: A sweet hay-scented fragrance component named separately on the label. EU Regulation (EC) 1223/2009, Annex III entry 77: a fragrance substance whose presence must be indicated in the list of ingredients above 0,001% in leave-on and 0,01% in rinse-off products, because of established contact-allergy risk.
  • undeclared fragrance blendParfum

    • Parfum: A blend the label does not itemize, so what is in it cannot be read from the ingredient list. EU Regulation (EC) 1223/2009 permits the collective term "parfum"; the SCCS Opinion on Fragrance Allergens (SCCS/1459/11) reviews the contact-allergy evidence for the substances it can contain.
  • humectantPanthenol, Glycerin, Sodium PCA

    • Panthenol: A provitamin B5 humectant used in products aimed at irritated and healing skin. On the humectant half: Ferreira VTP, Silva GC, Martin AA, Maia Campos PMBG, "Topical dexpanthenol effects on physiological parameters of the stratum corneum by Confocal Raman Microspectroscopy", Skin Res Technol 2023;29(9):e13317, DOI 10.1111/srt.13317, PMID 37753694, PMCID PMC10504581, open access, Introduction: "As a humectant, it has been shown to retain water more efficiently than other humectants during the last stages of dehydration..." On the soothing half, which that paper does NOT support: Cho YS, Kim HO, Woo SM, Lee DH, "Use of Dexpanthenol for Atopic Dermatitis—Benefits and Recommendations Based on Current Evidence", J Clin Med 2022;11(14):3943, DOI 10.3390/jcm11143943, PMID 35887707, open access, section 3.5: "To facilitate wound healing, dexpanthenol reduces inflammation, and promotes cell proliferation and epithelial remodeling."
    • Glycerin: A humectant, and one of the two ingredients a comparison of moisturiser components found made a significant difference to skin hydration. FDA OTC skin protectant monograph, 21 CFR 347.10(h), lists glycerin as a skin protectant at 20 to 45%. On the humectant half: Jeong CB, Han JY, Cho JC, Suh KD, Nam GW, "Analysis of electrical property changes of skin by oil-in-water emulsion components", Int J Cosmet Sci 2013;35(4):402-410, DOI 10.1111/ics.12059, PMID 23621673, found that "glycerine and urea showed significant skin hydration effects compared with other humectants".
    • Sodium PCA: The salt of PCA, one of the water-holding substances the outer layer of skin makes for itself. Dörner C, Steinbinder J, Sachslehner AP, Sukseree S, Eckhart L, "Amino Acid Metabolism of the Skin: Control by Specific Enzymes and Contribution to Protective Functions", Metabolites 2025;15(9):601, DOI 10.3390/metabo15090601, open access, section "Glutamine Is Converted to Pyrrolidone Carboxylic Acid, a Component of the NMF": "pyrrolidone carboxylic acid (PCA), also known as pyroglutamic acid or 5-oxoproline, accumulates in the stratum corneum."
  • soothingPanthenol

    • Panthenol: A provitamin B5 humectant used in products aimed at irritated and healing skin. On the humectant half: Ferreira VTP, Silva GC, Martin AA, Maia Campos PMBG, "Topical dexpanthenol effects on physiological parameters of the stratum corneum by Confocal Raman Microspectroscopy", Skin Res Technol 2023;29(9):e13317, DOI 10.1111/srt.13317, PMID 37753694, PMCID PMC10504581, open access, Introduction: "As a humectant, it has been shown to retain water more efficiently than other humectants during the last stages of dehydration..." On the soothing half, which that paper does NOT support: Cho YS, Kim HO, Woo SM, Lee DH, "Use of Dexpanthenol for Atopic Dermatitis—Benefits and Recommendations Based on Current Evidence", J Clin Med 2022;11(14):3943, DOI 10.3390/jcm11143943, PMID 35887707, open access, section 3.5: "To facilitate wound healing, dexpanthenol reduces inflammation, and promotes cell proliferation and epithelial remodeling."