Hey Humans
Fluoride Free Whitening Toothpaste, Clean Mint Rush, Clean Mint Rush
Oral Care
Cleaner pick · Safest oral care we have rated
BEE-OCH Organics
Natural Tooth Powder, Cinnamon+44 on ingredient safety
Ingredient safetyRaters agree
Ranked by safety only. Greenlens earns from qualifying purchases. Payout never affects a rating, a ranking, or the cleaner pick.
Raters split
Ingredient safety
A 52-point gap between the two loudest voices.
42Greenlens Precautionary ScreenIndependent
vs94Greenlens Tolerance ScreenIndependent
050100
See why, ingredient by ingredientAll 557 cleaner options, safest first We show the best 12, including the strongest on each axis.
Every rater, every axis
Ingredient safety
52 pts apartIndependent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Also screened, nothing found: California Proposition 65 · EU Harmonised Classification (CLP Annex VI) · IARC Monographs · US NTP Report on Carcinogens · ANSES Endocrine Disruptors · ECHA SVHC Candidate List
Recognized on a safer-ingredients list: US EPA Safer Choice recognizes 61% of ingredients as safer choices — a marker, never a score.
Environmental
Also screened, nothing found: EU Microplastics Restriction
Labor
Run by a nonprofit. Auto-linked to this product, not yet human-reviewed. This rates Hey Humans as a company and applies to everything they make, not this product alone. Checked this week. about this rater →
Coverage & match quality
5 ratings · 2 of 4 axes
- Some ratings rest on an automatic match that has not been human-reviewed.
- Fewer raters reach smaller-brand products, so a missing rating is not a clean bill of health, only a gap.
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composite recomputes live
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1.0×
Environmentalno rating
No rater covers this axis for this product, so its weight can't move the score.
1.0×
Packagingno rating
No rater covers this axis for this product, so its weight can't move the score.
0 means ignored. Higher = more weight in your composite.
Ingredients, decoded
Data availability
Robust17 of 18 characterized
Our sources have reference data on 17 of 18 listed ingredients; 1 is uncharacterized in our data — a gap, not a clean bill.
Worth a look (5)
Strong contact sensitizerflagged by 1 of 9 lists
Undisclosed fragrance blendflagged by 2 of 9 lists
Mild sensitizer for someflagged by 1 of 9 lists
EU-regulated fragrance allergenflagged by 1 of 9 lists
EU-restricted (with limits)flagged by 3 of 9 lists
No flags in our sources (12)
No data in our sources (1)
Not a verdict — our authorities simply have no reference for these.
What these ingredient tags mean (3)
These describe what an ingredient is, not whether it is a problem. The stance marks above are the ratings; these are not.
common irritantCOCAMIDOPROPYL BETAINE, MELALEUCA ALTERNIFOLIA LEAF OIL
- COCAMIDOPROPYL BETAINE: A mild cleansing agent, but a recurring patch-test finding, usually traced to leftovers from how it is made. American Contact Dermatitis Society, Allergen of the Year 2004 (Fowler JF Jr, Dermatitis 2004;15(1):3-4).
- MELALEUCA ALTERNIFOLIA LEAF OIL: An essential oil whose oxidation products carry its sensitising potential; the EU assesses it as a moderate skin sensitiser. SCCS Scientific Opinion on Tea Tree Oil (CAS/EC 68647-73-4 / 285-377-1), SCCS/1681/25, adopted 30 October 2025, which concludes it is a moderate skin sensitiser. It does not set maximum levels of its own: it assesses the concentrations the applicant defended, and finds no concern at 2,0% in shampoo, 1,0% in shower gel, 1,0% in face wash and 0,1% in face cream, for oil conforming to ISO 4730:2017, in adults, in non-sprayable formats. It draws on the earlier SCCP opinions SCCP/1155/08 and SCCP/0843/04 and incorporates their data by reference; it says nothing about their status.
fragrance materialMENTHOL
- MENTHOL: The cooling component of mint oils, named by the EU as a fragrance substance to be declared on the label. EU Regulation (EC) 1223/2009, Annex III entry 338, inserted by Commission Regulation (EU) 2023/1545: a fragrance substance whose presence must be indicated in the list of ingredients above 0,001% in leave-on and 0,01% in rinse-off products. It is declarable in its OWN right, not by way of any component it carries. The name to look for on a label is "Menthol". The duty applies now. Transition footnote (40) lets stock that does not comply, lawfully placed on the Union market before the 31 July 2026 cut-off, be made available until 31 July 2028.
humectantGLYCERIN
- GLYCERIN: A humectant, and one of the two ingredients a comparison of moisturiser components found made a significant difference to skin hydration. FDA OTC skin protectant monograph, 21 CFR 347.10(h), lists glycerin as a skin protectant at 20 to 45%. On the humectant half: Jeong CB, Han JY, Cho JC, Suh KD, Nam GW, "Analysis of electrical property changes of skin by oil-in-water emulsion components", Int J Cosmet Sci 2013;35(4):402-410, DOI 10.1111/ics.12059, PMID 23621673, found that "glycerine and urea showed significant skin hydration effects compared with other humectants".
Where this came from
Cruelty-free status recorded from crueltyfree.peta.org ↗
Researched facts on Greenlens always carry the page that stated them — nothing is inferred from a model's memory.