Before
Fluoride-Free Whitening Toothpaste, Cinnamon Orange
Oral Care
Cleaner pick · Safest oral care we have rated
BEE-OCH Organics
Natural Tooth Powder, Cinnamon+28 on ingredient safety
Ingredient safetyRaters agree
Ranked by safety only. Greenlens earns from qualifying purchases. Payout never affects a rating, a ranking, or the cleaner pick.
Raters split
Ingredient safety
A 40-point gap between the two loudest voices.
60Greenlens Precautionary ScreenIndependent
vs100Greenlens Tolerance ScreenIndependent
050100
See why, ingredient by ingredientAll 370 cleaner options, safest first We show the best 12, including the strongest on each axis.
Every rater, every axis
Ingredient safety
40 pts apartIndependent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Also screened, nothing found: ANSES Endocrine Disruptors · ECHA SVHC Candidate List · EU Harmonised Classification (CLP Annex VI) · US NTP Report on Carcinogens · California Proposition 65
Recognized on a safer-ingredients list: US EPA Safer Choice recognizes 57% of ingredients as safer choices — a marker, never a score.
Environmental
Also screened, nothing found: EU Microplastics Restriction
Coverage & match quality
5 ratings · 1 of 4 axes
- Some ratings rest on an automatic match that has not been human-reviewed.
- Fewer raters reach smaller-brand products, so a missing rating is not a clean bill of health, only a gap.
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Environmentalno rating
No rater covers this axis for this product, so its weight can't move the score.
Laborno rating
No rater covers this axis for this product, so its weight can't move the score.
Packagingno rating
No rater covers this axis for this product, so its weight can't move the score.
0 means ignored. Higher = more weight in your composite.
Ingredients, decoded
Data availability
Robust21 of 21 characterized
Our sources have reference data on all 21 listed ingredients.
Worth a look (6)
Strong contact sensitizerflagged by 1 of 9 lists →
EU-regulated fragrance allergenflagged by 1 of 9 lists →
EU-regulated fragrance allergenflagged by 1 of 9 lists →
EU-regulated fragrance allergenflagged by 1 of 9 lists →
Health Canada Hotlist — restrictedflagged by 1 of 9 lists →
IARC possible carcinogen (Group 2B)flagged by 1 of 9 lists →
No flags in our sources (15)
What these ingredient tags mean (4)
These describe what an ingredient is, not whether it is a problem. The stance marks above are the ratings; these are not.
common irritantCocamidopropyl Betaine
- Cocamidopropyl Betaine: A mild cleansing agent, but a recurring patch-test finding, usually traced to leftovers from how it is made. American Contact Dermatitis Society, Allergen of the Year 2004 (Fowler JF Jr, Dermatitis 2004;15(1):3-4).
fragrance materialMenthol
- Menthol: The cooling component of mint oils, named by the EU as a fragrance substance to be declared on the label. EU Regulation (EC) 1223/2009, Annex III entry 338, inserted by Commission Regulation (EU) 2023/1545: a fragrance substance whose presence must be indicated in the list of ingredients above 0,001% in leave-on and 0,01% in rinse-off products. It is declarable in its OWN right, not by way of any component it carries. The name to look for on a label is "Menthol". The duty applies now. Transition footnote (40) lets stock that does not comply, lawfully placed on the Union market before the 31 July 2026 cut-off, be made available until 31 July 2028.
humectantGlycerin
- Glycerin: A humectant, and one of the two ingredients a comparison of moisturiser components found made a significant difference to skin hydration. FDA OTC skin protectant monograph, 21 CFR 347.10(h), lists glycerin as a skin protectant at 20 to 45%. On the humectant half: Jeong CB, Han JY, Cho JC, Suh KD, Nam GW, "Analysis of electrical property changes of skin by oil-in-water emulsion components", Int J Cosmet Sci 2013;35(4):402-410, DOI 10.1111/ics.12059, PMID 23621673, found that "glycerine and urea showed significant skin hydration effects compared with other humectants".
soothingZinc Oxide
- Zinc Oxide: A mineral UV filter that the FDA also recognises as a skin protectant. FDA OTC skin protectant monograph, 21 CFR 347.10(u), lists zinc oxide as a skin-protectant active at 1 to 25%. Its labelled indication is 21 CFR 347.50(b)(3), "dries the oozing and weeping of poison: ivy, oak, sumac". The monograph does not give it the "minor skin irritation and itching" wording.