Cleaner pick · Safest toothpaste we have rated
Unilever
Whitening System Active Charcoal Toothpaste225ml
Ranked by safety only. Greenlens earns from qualifying purchases. Payout never affects a rating, a ranking, or the cleaner pick.
Cleaner options
11 found
Raters split
Ingredient safety
A 43-point gap between the two loudest voices.
All 11 cleaner options, safest first Never ordered by affiliate payout.
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. This score changed Sep 1, 2026: source data updated. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. This score changed Sep 1, 2026: source data updated. about this rater →
Also screened, nothing found: California Proposition 65 · IARC Monographs · ANSES Endocrine Disruptors · ECHA SVHC Candidate List · US NTP Report on Carcinogens · EU Harmonised Classification (CLP Annex VI)
Recognized on a safer-ingredients list: US EPA Safer Choice recognizes 60% of ingredients as safer choices — a marker, never a score.
Also screened, nothing found: EU Microplastics Restriction
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Coverage & match quality
5 ratings · 2 of 4 axes
Tune your weights
composite recomputes live
+No rater covers this axis for this product, so its weight can't move the score.
No rater covers this axis for this product, so its weight can't move the score.
Data availability
Robust15 of 15 characterized
Our sources have reference data on all 15 listed ingredients.
Worth a look (4)
Undisclosed fragrance blendflagged by 2 of 9 lists →
No flags in our sources (11)
These describe what an ingredient is, not whether it is a problem. The stance marks above are the ratings; these are not.
undeclared fragrance blendaroma
EU-restricted (with limits)flagged by 2 of 9 lists →
EU-restricted (with limits)flagged by 3 of 9 lists →
EU-restricted (with limits)flagged by 2 of 9 lists →