Extra · owned by Unilever

Fresh

Toothpaste15mlGTIN 87342949

Cleaner pick · Safest toothpaste we have rated

RiseWell

Mineral Toothpaste Flavorless

+54 on ingredient safety

$12

Ingredient safetyRaters agree

Find on Amazon See all 675 cleaner options

Ranked by safety only. Greenlens earns from qualifying purchases. Payout never affects a rating, a ranking, or the cleaner pick.

Raters split

Ingredient safety

A 52-point gap between the two loudest voices.

30Health Canada Recalls & Safety AlertsGovernment

82Greenlens Tolerance ScreenIndependent

050100

See why, ingredient by ingredient

All 675 cleaner options, safest first We show the best 12, including the strongest on each axis.

Every rater, every axis

Ingredient safety

52 pts apart

A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Low-confidence auto-match — it may describe a different size or variant. Checked Aug 2026. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

Also screened, nothing found: ECHA SVHC Candidate List · EU Harmonised Classification (CLP Annex VI) · US NTP Report on Carcinogens · California Proposition 65

Environmental

Also screened, nothing found: EU Microplastics Restriction

Labor

Run by a nonprofit. Auto-linked to this product, not yet human-reviewed. This rates Extra as a company and applies to everything they make, not this product alone. Checked this week. about this rater →

Packaging

Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

Coverage & match quality

9 ratings · 3 of 4 axes

At least one rating was auto-linked to this product on a low-confidence match, so it may describe a different size or variant.
Fewer raters reach smaller-brand products, so a missing rating is not a clean bill of health, only a gap.

Weighted by what you care about

Tune your weights

composite recomputes live

Ingredient safety1.0×

Environmentalno rating

No rater covers this axis for this product, so its weight can't move the score.

Labor1.0×

Packaging1.0×

0 means ignored. Higher = more weight in your composite.

What we know about the packaging

Unidentified0 of 1 identified

Nobody recorded what this pack is actually made of beyond “plastic”, so the packaging score is a stand-in for the middle of that range — not a reading of this container.

Recorded only as “plastic” — no resin code. It could be PET (#1) (widely recyclable) or PVC (#3) (hard to recycle); nothing on record says which, so it counts as 46 out of 100, the middle of that range.

This says how precisely the packaging is described, not how good it is — a fully identified material can still be a bad one.

Ingredients, decoded

Data availability

Robust23 of 24 characterized

Our sources have reference data on 23 of 24 listed ingredients; 1 is uncharacterized in our data — a gap, not a clean bill.

Worth a look (5)

CI 77891colorantraters disagree
ANSES CMR-listedflagged by 5 of 9 lists →
Aromaundeclared fragrance blendflavouringraters disagree
Undisclosed fragrance blendflagged by 2 of 9 lists →
Sodium Fluorideantiplaque · oral careraters disagree
EU-restricted (with limits)flagged by 3 of 9 lists →
Zinc Gluconatedeodorant · skin conditioningraters disagree
EU-restricted (with limits)flagged by 2 of 9 lists →
Citric Acidfragrance · chelating · bufferingraters disagree
Health Canada Hotlist — restrictedflagged by 1 of 9 lists →

No flags in our sources (18)

No data in our sources (1)

idase

Not a verdict — our authorities simply have no reference for these.

What these ingredient tags mean (2)

These describe what an ingredient is, not whether it is a problem. The stance marks above are the ratings; these are not.

undeclared fragrance blendAroma
- Aroma: A blend the label does not itemize, so what is in it cannot be read from the ingredient list. EU Regulation (EC) 1223/2009 permits the collective term "parfum"; the SCCS Opinion on Fragrance Allergens (SCCS/1459/11) reviews the contact-allergy evidence for the substances it can contain.
humectantGlycerin
- Glycerin: A humectant, and one of the two ingredients a comparison of moisturiser components found made a significant difference to skin hydration. FDA OTC skin protectant monograph, 21 CFR 347.10(h), lists glycerin as a skin protectant at 20 to 45%. On the humectant half: Jeong CB, Han JY, Cho JC, Suh KD, Nam GW, "Analysis of electrical property changes of skin by oil-in-water emulsion components", Int J Cosmet Sci 2013;35(4):402-410, DOI 10.1111/ics.12059, PMID 23621673, found that "glycerine and urea showed significant skin hydration effects compared with other humectants".

Extra · owned by Unilever

Fresh

Toothpaste15mlGTIN 87342949

Cleaner pick · Safest toothpaste we have rated

RiseWell

Mineral Toothpaste Flavorless

+54 on ingredient safety

$12

Ingredient safetyRaters agree

Find on Amazon See all 675 cleaner options

Ranked by safety only. Greenlens earns from qualifying purchases. Payout never affects a rating, a ranking, or the cleaner pick.

Raters split

Ingredient safety

A 52-point gap between the two loudest voices.

30Health Canada Recalls & Safety AlertsGovernment

82Greenlens Tolerance ScreenIndependent

050100

See why, ingredient by ingredient

All 675 cleaner options, safest first We show the best 12, including the strongest on each axis.

Every rater, every axis

Ingredient safety

52 pts apart

A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Low-confidence auto-match — it may describe a different size or variant. Checked Aug 2026. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
A government authority. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →
Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

Also screened, nothing found: ECHA SVHC Candidate List · EU Harmonised Classification (CLP Annex VI) · US NTP Report on Carcinogens · California Proposition 65

Environmental

Also screened, nothing found: EU Microplastics Restriction

Labor

Run by a nonprofit. Auto-linked to this product, not yet human-reviewed. This rates Extra as a company and applies to everything they make, not this product alone. Checked this week. about this rater →

Packaging

Independent — not funded by the brands it rates. Auto-linked to this product, not yet human-reviewed. Checked this week. about this rater →

Coverage & match quality

9 ratings · 3 of 4 axes

At least one rating was auto-linked to this product on a low-confidence match, so it may describe a different size or variant.
Fewer raters reach smaller-brand products, so a missing rating is not a clean bill of health, only a gap.

Weighted by what you care about

Tune your weights

composite recomputes live

Ingredient safety1.0×

Environmentalno rating

No rater covers this axis for this product, so its weight can't move the score.

Labor1.0×

Packaging1.0×

0 means ignored. Higher = more weight in your composite.

What we know about the packaging

Unidentified0 of 1 identified

Nobody recorded what this pack is actually made of beyond “plastic”, so the packaging score is a stand-in for the middle of that range — not a reading of this container.

Recorded only as “plastic” — no resin code. It could be PET (#1) (widely recyclable) or PVC (#3) (hard to recycle); nothing on record says which, so it counts as 46 out of 100, the middle of that range.

This says how precisely the packaging is described, not how good it is — a fully identified material can still be a bad one.

Ingredients, decoded

Data availability

Robust23 of 24 characterized

Our sources have reference data on 23 of 24 listed ingredients; 1 is uncharacterized in our data — a gap, not a clean bill.

Worth a look (5)

CI 77891colorantraters disagree
ANSES CMR-listedflagged by 5 of 9 lists →
Aromaundeclared fragrance blendflavouringraters disagree
Undisclosed fragrance blendflagged by 2 of 9 lists →
Sodium Fluorideantiplaque · oral careraters disagree
EU-restricted (with limits)flagged by 3 of 9 lists →
Zinc Gluconatedeodorant · skin conditioningraters disagree
EU-restricted (with limits)flagged by 2 of 9 lists →
Citric Acidfragrance · chelating · bufferingraters disagree
Health Canada Hotlist — restrictedflagged by 1 of 9 lists →

No flags in our sources (18)

No data in our sources (1)

idase

Not a verdict — our authorities simply have no reference for these.

What these ingredient tags mean (2)

These describe what an ingredient is, not whether it is a problem. The stance marks above are the ratings; these are not.

undeclared fragrance blendAroma
- Aroma: A blend the label does not itemize, so what is in it cannot be read from the ingredient list. EU Regulation (EC) 1223/2009 permits the collective term "parfum"; the SCCS Opinion on Fragrance Allergens (SCCS/1459/11) reviews the contact-allergy evidence for the substances it can contain.
humectantGlycerin
- Glycerin: A humectant, and one of the two ingredients a comparison of moisturiser components found made a significant difference to skin hydration. FDA OTC skin protectant monograph, 21 CFR 347.10(h), lists glycerin as a skin protectant at 20 to 45%. On the humectant half: Jeong CB, Han JY, Cho JC, Suh KD, Nam GW, "Analysis of electrical property changes of skin by oil-in-water emulsion components", Int J Cosmet Sci 2013;35(4):402-410, DOI 10.1111/ics.12059, PMID 23621673, found that "glycerine and urea showed significant skin hydration effects compared with other humectants".