Simple Truth

46 products in the catalog · owned by Kroger

65Fair
avg. across 46 rated products · one axis, not the card composite: 37
products the raters split on

The average covers the ingredient-safety axis only, computed live from each product's raters — never a blended or stored brand score. Open a product to weight the axes yourself.

All products Baby Wash 4 Bath Oil Salts Soak 4 Body Oil 4 Body Wash Cleanser 7 Shampoo 4 Toothpaste 4

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57
Simple Truth
Shampoo, Tea Tree Mint (2020 formulation)
FairIngredient safety only
57
raters split 42–100
Data Robust · 17/18
4 raters · split 42–100 on ingredient safety
Greenlens Ingredient ScanIndependent62
Greenlens Precautionary ScreenIndependent42
Greenlens Tolerance ScreenIndependent100
Health Canada Ingredient HotlistGovernment85