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Every public rating on one cosmetic, the places they disagree kept visible, and a single score whose weighting you control.

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The one rule

We never blend a score that hides who disagrees. Funding model travels with every rating. Weights are computed at read time and never stored.

Cosmetics only · lead with safetyProduct data from public sources incl. Open Beauty Facts & EWG Skin Deep · their ratings never scraped or shown

As an Amazon Associate, Greenlens earns from qualifying purchases. Affiliate income never changes a rating or ranking.Privacy Terms

H&M — every product, every rater | Greenlens

H&M

97 products in the catalog · hm.com (visit site, opens in a new tab)

68Fair
avg. across 97 rated products · one axis, not the card composite: 94
products the raters split on

The average covers the ingredient-safety axis only, computed live from each product's raters — never a blended or stored brand score. Open a product to weight the axes yourself.

All products Blush 6 Brow Liner 8 Concealer 20 Eye Liner 9 Eye Shadow 27 Lip Liner 11 Makeup Eyes 19 Makeup Face 13 Makeup Lips 11

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Best overall Worst overall Most contested A–Z

77
H&M
Beauty Concealer, 31.0 W
GoodOverall · your weights
7578
raters split 65–94
Data Robust · 29/29
6 raters · split 65–94 on ingredient safety
ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 34.5 W

H&M

Beauty Concealer, 34.5 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 30.0 N

H&M

Beauty Concealer, 30.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 12.0 N

H&M

Beauty Concealer, 12.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 19.0 N

H&M

Beauty Concealer, 19.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Precautionary ScreenIndependent93
ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
EU Microplastics RestrictionGovernment78

Beauty Concealer, 33.0 W

H&M

Beauty Concealer, 33.0 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 10.5 W

H&M

Beauty Concealer, 10.5 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 20.0 C

H&M

Beauty Concealer, 20.0 C

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 15.0 N

H&M

Beauty Concealer, 15.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 45.0 W

H&M

Beauty Concealer, 45.0 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 18.5 N

H&M

Beauty Concealer, 18.5 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 11.0 C

H&M

Beauty Concealer, 11.0 C

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 46.0 C

H&M

Beauty Concealer, 46.0 C

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 24.0 W

H&M

Beauty Concealer, 24.0 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 34.0 C

H&M

Beauty Concealer, 34.0 C

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 42.0 N

H&M

Beauty Concealer, 42.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

Greenlens Precautionary ScreenIndependent93
ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
EU Microplastics RestrictionGovernment78

Beauty Concealer, 29.0 N

H&M

Beauty Concealer, 29.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 22.0 W

H&M

Beauty Concealer, 22.0 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 21.0 N

H&M

Beauty Concealer, 21.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 25.5 W

H&M

Beauty Concealer, 25.5 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Greenlens Ingredient ScanIndependent90
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78