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Every public rating on one cosmetic, the places they disagree kept visible, and a single score whose weighting you control.

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We never blend a score that hides who disagrees. Funding model travels with every rating. Weights are computed at read time and never stored.

Cosmetics only · lead with safetyProduct data from public sources incl. Open Beauty Facts & EWG Skin Deep · their ratings never scraped or shown

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H&M — every product, every rater | Greenlens

H&M

97 products in the catalog

68Fair
avg. across 97 rated products · one axis, not the card composite: 94
products the raters split on

The average covers the ingredient-safety axis only, computed live from each product's raters — never a blended or stored brand score. Open a product to weight the axes yourself.

All products Blush 6 Brow Liner 8 Concealer 20 Eye Liner 9 Eye Shadow 27 Lip Liner 11 Makeup Eyes 19 Makeup Lips 10

SortBest overall Worst overall Most contested A–Z

95
H&M
Beauty Clear Shaping and Setting Eyebrow Gel
ExcellentOverall · your weights
9990
Data Good · 8/10
4 raters · broadly agree
Weakest on Environmental
Greenlens Ingredient ScanIndependent100
Greenlens Tolerance ScreenIndependent100
Greenlens Precautionary ScreenIndependent98
EU Microplastics RestrictionGovernment90
93
H&M
Beauty Eyebrow Styling Wax, Clear
ExcellentOverall · your weights
9986
Data Robust · 9/9
4 raters · broadly agree
Weakest on Environmental
Greenlens Ingredient ScanIndependent100
Greenlens Tolerance ScreenIndependent100
Greenlens Precautionary ScreenIndependent98
EU Microplastics RestrictionGovernment86

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Beauty Dipliner Ink, Simply Brown

H&M

Beauty Dipliner Ink, Simply Brown

ExcellentOverall · your weights

8686

raters split 80–100

Data Robust · 21/21

5 raters · split 80–100 on ingredient safety

Greenlens Ingredient ScanIndependent88
Greenlens Tolerance ScreenIndependent100
Greenlens Precautionary ScreenIndependent98
ANSES Endocrine DisruptorsGovernment80
EU Microplastics RestrictionGovernment86

H&M

Beauty Dipliner Ink, Jet Black

ExcellentOverall · your weights

8686

raters split 80–100

Data Robust · 19/19

5 raters · split 80–100 on ingredient safety

Greenlens Ingredient ScanIndependent88
Greenlens Tolerance ScreenIndependent100
Greenlens Precautionary ScreenIndependent98
ANSES Endocrine DisruptorsGovernment80
EU Microplastics RestrictionGovernment86

Beauty Creamy Lip Pencil, Deep Red

H&M

Beauty Creamy Lip Pencil, Deep Red

ExcellentIngredient safety only

85

raters split 80–100

Data Robust · 19/19

3 raters · split 80–100 on ingredient safety

Greenlens Ingredient ScanIndependent80
Greenlens Tolerance ScreenIndependent88
Greenlens Precautionary ScreenIndependent100

Beauty Eyeshadow, Lightshow

H&M

Beauty Eyeshadow, Lightshow

GoodOverall · your weights

9964

Data Robust · 7/7

4 raters · broadly agree

Weakest on Environmental

Greenlens Ingredient ScanIndependent100
Greenlens Tolerance ScreenIndependent100
Greenlens Precautionary ScreenIndependent98
EU Microplastics RestrictionGovernment64

Beauty Creamy Lip Pencil, True Red

H&M

Beauty Creamy Lip Pencil, True Red

GoodIngredient safety only

77

raters split 70–100

Data Robust · 21/21

3 raters · split 70–100 on ingredient safety

Greenlens Ingredient ScanIndependent70
Greenlens Tolerance ScreenIndependent82
Greenlens Precautionary ScreenIndependent100

Beauty Eyeliner Pencil, Over The Taupe

H&M

Beauty Eyeliner Pencil, Over The Taupe

GoodOverall · your weights

7578

raters split 65–95

Data Robust · 23/23

7 raters · split 65–95 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
Health Canada Ingredient HotlistGovernment85
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent95
ANSES Endocrine DisruptorsGovernment65
EU Microplastics RestrictionGovernment78

Beauty Concealer, 31.0 W

H&M

Beauty Concealer, 31.0 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
ANSES Endocrine DisruptorsGovernment65
EU Microplastics RestrictionGovernment78

Beauty Concealer, 34.5 W

H&M

Beauty Concealer, 34.5 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
ANSES Endocrine DisruptorsGovernment65
EU Microplastics RestrictionGovernment78

Beauty Eyeshadow, Treasure Eye-Land

H&M

Beauty Eyeshadow, Treasure Eye-Land

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 17/17

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 30.0 N

H&M

Beauty Concealer, 30.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
ANSES Endocrine DisruptorsGovernment65
EU Microplastics RestrictionGovernment78

Beauty Concealer, 12.0 N

H&M

Beauty Concealer, 12.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 19.0 N

H&M

Beauty Concealer, 19.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Eyeshadow, Mother Earth

H&M

Beauty Eyeshadow, Mother Earth

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 13/13

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
Health Canada Ingredient HotlistGovernment85
IARC MonographsGovernment65
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 33.0 W

H&M

Beauty Concealer, 33.0 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 10.5 W

H&M

Beauty Concealer, 10.5 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
ANSES Endocrine DisruptorsGovernment65
EU Microplastics RestrictionGovernment78

Beauty Concealer, 20.0 C

H&M

Beauty Concealer, 20.0 C

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
ANSES Endocrine DisruptorsGovernment65
EU Microplastics RestrictionGovernment78

Beauty Eyeliner Pencil, Silk Couture

H&M

Beauty Eyeliner Pencil, Silk Couture

GoodOverall · your weights

7578

raters split 65–95

Data Robust · 19/19

7 raters · split 65–95 on ingredient safety

Greenlens Ingredient ScanIndependent90
ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
Health Canada Ingredient HotlistGovernment85
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent95
EU Microplastics RestrictionGovernment78

Beauty Concealer, 15.0 N

H&M

Beauty Concealer, 15.0 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 45.0 W

H&M

Beauty Concealer, 45.0 W

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
ANSES Endocrine DisruptorsGovernment65
EU Microplastics RestrictionGovernment78

Beauty Concealer, 18.5 N

H&M

Beauty Concealer, 18.5 N

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Ingredient ScanIndependent90
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 11.0 C

H&M

Beauty Concealer, 11.0 C

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

ANSES Endocrine DisruptorsGovernment65
Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
EU Microplastics RestrictionGovernment78

Beauty Concealer, 46.0 C

H&M

Beauty Concealer, 46.0 C

GoodOverall · your weights

7578

raters split 65–94

Data Robust · 29/29

6 raters · split 65–94 on ingredient safety

Greenlens Ingredient ScanIndependent90
Greenlens Tolerance ScreenIndependent94
IARC MonographsGovernment82
Greenlens Precautionary ScreenIndependent93
ANSES Endocrine DisruptorsGovernment65
EU Microplastics RestrictionGovernment78